The retail industry is experiencing transformation driven by market pressures, including inflation and shifting consumer demand. To stay ahead, winners are deploying advanced analytics to generate & deploy recommendations that match unique business objectives.
DemandTec was proud to sponsor an independent study conducted by IHL Group to assess the maturity levels among retailers and uncover how leading retailers are staying ahead of the competition. According to the research, three times as many Profit Winners and 50% more Sales Winners are planning to deploy prescriptive analytics in the next year.
The report explores the impact of analytics across several categories, illustrating the critical role of technology in today’s dynamic retail landscape for retailers to maximize customer satisfaction without sacrificing profit margins. Today, solutions exist for all retailers, regardless of their digital maturity, to bridge the gap between aspirational targets and the reality on the ground.
For additional details about the methodology, results, and opportunities to help bridge the gap, fill out the form to receive a free copy of the full report.