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2021 Gartner Market Guide for Retail Unified Price, Promotion and Markdown Optimization

DemandTec Recognized as a Representative Vendor in the 2021 Gartner Market Guide for Retail Unified Price, Promotion and Markdown Optimization Applications

DemandTec, a leading worldwide provider of price, promotion and markdown optimization solutions, today announced that it has been recognized as a Representative Vendor in the 2021 Gartner Market Guide for Retail Unified Price, Promotion and Markdown Optimization Applications report.1

DemandTec Vice President of Worldwide Services, Customer Success and Support Niranjan Chandrasekaran notes, “DemandTec is committed to taking AI pricing to new heights. With deep and commanding worldwide retail pricing domain knowledge and experience, DemandTec enables retailers and CPG partners to deliver optimal pricing, promotions, and markdowns to thrive in today’s hyper-competitive retail landscape. We believe being recognized by Gartner as a Representative Vendor reinforces our solution’s value to our customers.”

[1] Gartner, 2021 Market Guide for Retail Unified Price, Promotion and Markdown Optimization Applications, Robert Hetu, January 6, 2021.

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Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About DemandTec

DemandTec, a strategic business unit of Acoustic, is committed to taking AI automated lifecycle pricing to new heights. With deep and commanding worldwide retail pricing domain knowledge and experience, DemandTec enables retailers and CPG partners to deliver optimal everyday pricing, promotions, and markdowns across all retail channels to thrive in today’s hyper-competitive retail landscape. Ranked among the top 10 providers in 21 categories in the 2021 RIS Software LeaderBoard and recognized as a Representative Vendor in the Gartner 2021 Market Guide for Retail Unified Price, Promotion and Markdown Optimization Applications.[i] DemandTec addresses retail pricing challenges today and into the future with relentless focus, commitment, and ongoing investment. For more information, visit www.demandtec.com or follow us on LinkedIn or Twitter. To learn details about our RIS LeaderBoard rankings, visit our resource page.


[i] Gartner, 2021 Market Guide for Retail Unified Price, Promotion and Markdown Optimization Applications, Robert Hetu, January 6, 2021.