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Geoff Pofahl

VP, Data Science

Geoff has more than 10 years of experience leading global data science teams to create innovative AI-based solutions leveraging deep retail pricing and promotion domain knowledge. He joined DemandTec from IBM, where he was a Principal Data Scientist. Earlier, he was Principal Data Scientist at Revionics, a retail price optimization provider, and a data science consultant to Nielsen’s Perishables Group. Geoff has also served as a faculty member at Arizona State University’s W.P. Carey School of Business and at Michigan State University’s Retailing and Food Industry Management programs. He holds a BS in Economics from the University of Utah and a Ph.D. in Applied Economics from Texas A&M University.