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Denise Vardakas-Styrna

VP, Marketing and Business Development, DemandTec

Denise, who has been recognized as a rising star in technology marketing for her work in building and rebuilding brands in times of great disruption, heads DemandTec’s global marketing and business development. With experience in recent years as Chief Marketing Officer for GrocerKey and Head of Marketing, Americas for dunnhumby, Denise has significant expertise in marketing strategy, including digital, event, and account-based marketing, as well as holistic marketing programs aimed to build awareness and demand generation with retailers and consumer brands at every phase of the marketing and sales cycle. In joining DemandTec, Denise brings her results-oriented marketing expertise to join a highly experienced leadership team that has continued to pioneer the application of advanced customer demand intelligence and AI-based data science to deliver measurable ROI for retail innovators globally.