Platform
Long-term Competitive Advantage Requires More Than Just Software Features
DemandTec customers have business users that derive value from the features and functions of our software services. Many of these features and functions are unique in the industry and are not available anywhere else. But DemandTec customers choose DemandTec for more than just features and functions.
In addition to the quality of our people and our track record of success with the world’s leading retailers and consumer product manufacturers, our customers choose DemandTec because the technology platform and business model that supports our features and functions provide them with a competitive advantage their competitors do not have.
The Software-as-a-Service Business Model
DemandTec customers have the flexibility to buy only what they need, they enjoy the innovation of multiple software releases every year, they are always on the most current version, and they don’t need to manage a grid computing environment or buy hardware that rapidly becomes obsolete. They simply subscribe to a service and we provide that service so they can run their business.
DemandTec Science
Applying science to understand consumer behavior is not new. Consultants and academics have done this for years. What is new, and what provides competitive advantage for our customers, is doing this comprehensively and within a software-based platform.
The DemandTec Platform™
Quantifying consumer behavior requires a centralized, comprehensive approach to science and the science is based on processing massive volumes of data from multiple sources. The DemandTec Platform manages the data, houses the science that processes the data into insights, and supports multiple, integrated software services accessed by the business users to make decisions.
The DemandTec TradePoint Network™
Retailers and consumer products manufacturers are inherently linked as business partners. The DemandTec TradePoint Network is the Internet-based, collaborative platform connecting our retail customers to their ecosystem of suppliers. Multiple services on the Network are available to improve the efficiency and effectiveness of how these business partners work together.
- © 2008 DemandTec, Inc.
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