Best Buy Renews and Expands License for DemandTec Price™
Best Buy Supports Growth Plans With Consumer-Centric Marketing and Merchandising Strategy
San Carlos, CA – September 5, 2006 – DemandTec, Inc., the leading provider of Consumer–Centric Merchandising, Sales, and Marketing software for retailers and consumer products firms, today announced that Best Buy, North America's number–one specialty retailer of technology and entertainment products and services, will renew and expand its existing licensing agreement for DemandTec Price™.
Best Buy's expansion of DemandTec Price involves a new global enterprise license that supports Best Buy's international growth plans.
"We've been pleased with the benefits of DemandTec Price, and we look forward to enhancing those benefits via this new agreement," said Bob Willett, Chief Executive, Best Buy International. “As we continue to grow our business, we recognize the need to gain a comprehensive understanding of each market we serve, and to consistently provide the most competitive prices to our valued Best Buy customers.”
"Best Buy has an outstanding reputation as an innovative and growing consumer electronics retailer that helps make life easier and more fun for customers," said Dan Fishback, CEO of DemandTec. "We're delighted to support Best Buy's success, as well as its future international growth, with DemandTec's Consumer–Centric Merchandising, Sales, and Marketing software."
About DemandTec
DemandTec's Consumer–Centric Merchandising, Sales, and Marketing software helps retailers and consumer products manufacturers strategically plan, optimize, and execute pricing, promotion, and markdown programs based on a quantified understanding of consumer demand. DemandTec customers include Advance Auto Parts, B&Q, Best Buy, Brookshire Grocery Company, Delhaize America, Duane Reade, Giant-Carlisle, Giant Eagle, H–E–B Grocery Co., Longs Drugs, Monoprix, Piggly Wiggly Carolina Company, RadioShack, and Safeway. For more information, please visit www.demandtec.com
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