DemandTec Promotion™ and DemandTec Markdown™ Selected by H-E-B

Leading Texas Grocery Retailer Expands Consumer-Centric Merchandising Vision with Two Additional Solutions from DemandTec

CHICAGO – Retail Systems 2006 Conference and Expo, Booth 1702 – May 22, 2006 – DemandTec, Inc., the leading provider of Consumer–Centric Merchandising, Sales, and Marketing software for retailers and consumer products firms, today announced that the number–one grocery retailer in south and central Texas, H–E–B, has embarked on a Complete Lifecycle Pricing program by adding DemandTec Promotion™ and DemandTec Markdown™ to complement its existing DemandTec Price™ solution.

"Our partnership with DemandTec has delivered significant business benefits for H–.E–B," said Harvey McCoy, senior vice president, merchandising/procurement strategy, H–E–B. "Now we have the opportunity to completely manage the entire lifecycle of price utilizing DemandTec's powerful technology."

"We at DemandTec are very pleased that H–E–B has chosen our promotion and markdown applications after having seen much success with our base pricing software," said Dan Fishback, president and CEO of DemandTec. "H–E–B is known as having some of the finest merchants and merchandising processes in the industry, so it is especially gratifying that they have expanded their partnership with us to include a complete suite of consumer-centric merchandising applications."

About H–E–B
For 100 years, H–E–B has been an innovative retailer.  Known for its fresh food, quality products, and convenient services, H–E–B strives to provide the best customer experience at the lowest prices. Based in San Antonio, H–E–B proudly employs more than 56,000 partners and serves millions of customers in more than 150 communities throughout Texas and Mexico.  For more information, please visit www.heb.com .

About DemandTec
DemandTec's Consumer–Centric Merchandising, Sales, and Marketing software helps retailers and consumer products manufacturers strategically plan, optimize, and execute Consumer–Centric Merchandising, Sales, and Marketing programs based on a quantified understanding of consumer demand. DemandTec customers include B&Q, Best Buy, Brookshire Grocery Company, Delhaize America, Duane Reade, Giant-Carlisle, Giant Eagle, H–E–B Grocery Co., Longs Drugs, Monoprix, Piggly Wiggly Carolina Company, RadioShack, and Safeway. For more information, please visit www.demandtec.com.

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