DemandTec revolutionizes decision making. Now you can make the most of your sales and marketing plans through one continuous, collaborative, and comprehensive solution.
Delivered on the DemandTec network, DemandTec Decisions™ is the industry's only comprehensive software suite for integrated sales and marketing planning optimization. Coordinate top-down and bottom-up planning. Take advantage of an agile planning cadence. Engage in true business collaboration with retailers through actionable shopper insights and other shared analytics.
Optimize your decision chain across the entire team. Here's just one example:
CMO allocates budget
Brand manager decides on ideal marketing mix
VP of sales establishes promotion guidelines
Trade promotion manager determines best features and display for events
DemandTec Strategic Marketing Planning Instantly adapt to a changing marketplace environment through more effective marketing mix analysis. Optimize returns across television, trade, consumer, social media, and more throughout the year. | Total Trade Optimization Maximize trade spend through a continuous and comprehensive solution. Predict and optimize trade and pricing activities across macro levels and individual accounts. |
