Solutions

 

By Industry
 

Collaborative Planning

Consumer Products

Retail Grocery, Drug, and Mass

Retail Softlines and Apparel

Retail Specialty Hardlines

 

By Capability
 

Assortment & Space

Optimize assortments at the local level – taking shopper demand, space, productivity, and profitability into account.

  

Assortment Optimization

Collaborate with a consistent consumer decision tree.  Optimize localized assortments – taking shopper demand, space, productivity, and profitability into account.  

 

Deal Management

Enhance your trade funds management process with electronic deal entry, submission, negotiation, tracking, archiving, and reporting of offers and promotion plans.

 

Lifecycle Pricing

Optimize base, promotional, and markdown pricing to drive sales, volume, profit, and shopper goals – all while maintaining your price image.  

 

Marketing Plan Optimization

Instantly adapt to a changing marketplace environment through a more effective marketing mix analysis.  Optimize returns across television, trade, consumer, social media, and more throughout the year.  

 

Promotion Management

Use the most efficient process for creating and managing the most effective promotions.  

 

Shopper Insights

Grow your business with revealing, actionable shopper analytics delivered when you need them – at the point of decision.  

 

Shopper Marketing

Empower retailers and manufacturers to collaborate and grow their businesses by matching shopper insights and assortments – all while putting the shopper at the center of the equation.

 

Targeted Marketing

Create more relevant, more effective campaigns with messages and offers targeted to individual shoppers or by segment. 

 

Trade Optimization

Maximize trade spend through a continuous and comprehensive solution.  Predict and optimize trade and pricing activities across macro levels and individual accounts.

 

By Partner

 

All Partner Services

FoodLink

RivalWatch

Weather Trends