Ahold USA
"Having an integrated approach to pricing and promotion is huge for our business."
– Kim Richardson-Roach, Ahold USA
Challenge
Managing everyday price and promotion across the entire product life cycle customized per store and customer segment
Solution
End to End Promotion Management
Key Benefits
Boost response rates with highly targeted promotional offers and events
Create more effective promotions with detailed and accurate planning forecasts
Communicate consistently, delivering specific messages across customer touchpoints
Operate more effectively, internally and with trading partners
Accurately track performance, in-flight and post-promotion
Customer Assets
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| | Press Release: DemandTec to Expand Work with Ahold USA |
| | Press Release: Ahold USA Chooses DemandTec Price™ and DemandTec Promotion™ Software for Consumer–Centric Merchandising |