DemandTec

Understand, predict, and shape consumer demand

Consider the consumer at the moment of truth: standing before a selection of products on a shelf. Will she select Brand A or B? Will she find what she needs? Will she see a price that sends her across the street? DemandTec provides the critical insight into consumer behavior that retailers and consumer product manufacturers use to transform this moment of truth into a moment of maximum opportunity.

Retailers

Make optimal pricing, promotion, assortment, space, and marketing decisions with DemandTec’s comprehensive suite of solutions for consumer-centric merchandising and marketing.

Consumer Products Manufacturers

Optimize and effectively collaborate with customers on win-win price and promotion plans at the account—and headquarters—level with DemandTec’s solution for consumer-centric sales and trade marketing.