DemandTec

Press Releases

Markdown Optimization Best Practices is Focus of DemandTec and AMR Research Webinar Scheduled for December 2, 2008

SAN CARLOS, Calif. – November 24, 2008 – DemandTec, Inc. (NASDAQ: DMAN),
a leading provider of on-demand optimization solutions for retailers and consumer products manufacturers, will host a webinar titled Discover Markdown Optimization Best Practices for this Holiday Season and Beyond at 8:00 AM PST, 11:00 AM EST on December 2, 2008. The hour-long session will feature Kevin Sterneckert, research director for retail at AMR Research, and Marc Dietz, vice president of marketing at DemandTec, and will be moderated by Joe Skorupa, editor-in-chief of RIS News.

This timely webinar will address the clearance and markdown challenges retailers face and present best practices designed to eliminate excess inventory quickly and profitably, both in a challenging holiday season and throughout the year. Among the practical approaches to be discussed are:

• Markdown optimization for grocery and hardlines, not just softlines retail
• Optimizing markdown timing and depth to maximize profitability
• Building a business case to employ advanced approaches to markdown optimization
• Mastering markdown practices that provide a year-round competitive advantage

“Clearance pricing for discontinued seasonal or other short lifecycle merchandise is a challenge in any economic environment, but one that may be exacerbated with shifting consumer demand during this holiday season,” said DemandTec’s Dietz. “This webinar will highlight how a better understanding of consumer demand and best practices with advanced optimization capabilities can improve a retailer’s profitability during a difficult economic climate.”

Click here to register for this complimentary webinar.

About DemandTec

DemandTec (NASDAQ: DMAN) enables retailers and consumer products companies to optimize merchandising and marketing decisions, individually or collaboratively, to achieve their sales volume, revenue, and profitability objectives. DemandTec software services utilize DemandTec’s science-based software platform to model and understand consumer behavior. DemandTec customers include more than 140 leading retail and consumer products manufacturers such as Advance Auto Parts, Best Buy, Circle K Stores, ConAgra Foods, Delhaize America, Dr Pepper Snapple Group, General Mills, Giant-Carlisle, H-E-B Grocery Co., Hormel Foods, Monoprix, Safeway and Sara Lee. Connected via the DemandTec TradePoint Network™, DemandTec customers have collaborated online on more than 1.8 million trade deals. For more information, please visit www.demandtec.com.

DemandTec Safe Harbor

This press release contains forward-looking statements regarding DemandTec's expectations, hopes, plans, intentions or strategies. These forward-looking statements involve risks and uncertainties, as well as assumptions that, if they do not fully materialize or prove incorrect, could cause our results to differ materially from those expressed or implied by such forward-looking statements. The risks and uncertainties include those described in DemandTec’s documents filed with or furnished to the Securities and Exchange Commission. All forward-looking statements in this press release are based on information available to DemandTec as of the date hereof, and DemandTec assumes no obligation to update these forward-looking statements.

Media Contact:

Cassandra Moren, DemandTec, Inc.
(650) 226-4690
cassandra.moren@demandtec.com

DemandTec Investor Contact:

Tim Shanahan, DemandTec, Inc.
(650) 226-4603
tim.shanahan@demandtec.com

DemandTec and the DemandTec logo are registered trademarks of DemandTec, Inc. All other trademarks are the property of their respective owners.