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An Open Letter from our CEO
In 1999, DemandTec's founders had a vision to a take a proven set of powerful, state-of-the-art scientific techniques and incorporate them in to a scalable and systematic software solution for companies to understand and shape consumer needs and behavior. Our vision from the beginning has been that customers using our software would gain measurable advantage and drive predictable gains in revenue, profit and sales volume.
Everyone at DemandTec is proud of our solutions and the company we have built, but even prouder of the customers who have deployed it to transform the way they merchandise and market. Yet we have really just begun. With every passing year, our software is increasingly accepted as a must-have go-to-market capability for retailers and consumer products manufacturers. I hope you find the information you need here and as always, please don't hesitate to contact me with any comments or questions.

– Dan Fishback, President & CEO |